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A person purchases his clothing from a discount store because he is a low-income earner - HSC - SSCE Business Studies - Question 7 - 2016 - Paper 1
Question 7
A person purchases his clothing from a discount store because he is a low-income earner. What factor is influencing his consumer choice? (A) Economic (B) Legal (C) P... show full transcript
Worked Solution & Example Answer:A person purchases his clothing from a discount store because he is a low-income earner - HSC - SSCE Business Studies - Question 7 - 2016 - Paper 1
Step 1
What factor is influencing his consumer choice?
Answer
The primary factor influencing the consumer's choice in this scenario is economic. Given that the individual is a low-income earner, he is likely motivated by a need to minimize expenses while making purchases. Economic factors include income level, purchasing power, and overall financial constraints that guide consumer behavior. Therefore, the correct answer is (A) Economic.