Which approach is being used when a business creates a focus group to evaluate a product?
A - HSC - SSCE Business Studies - Question 10 - 2018 - Paper 1
Question 10
Which approach is being used when a business creates a focus group to evaluate a product?
A. Marketing
B. Production
C. Selling
D. Standardisation
Worked Solution & Example Answer:Which approach is being used when a business creates a focus group to evaluate a product?
A - HSC - SSCE Business Studies - Question 10 - 2018 - Paper 1
Step 1
Identify the approach used when a business creates a focus group to evaluate a product
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Answer
When a business creates a focus group to evaluate a product, the approach being used is primarily related to Marketing. A focus group gathers feedback and insights from potential customers, which is critical for understanding market needs, preferences, and improving the product accordingly.