Which term refers to a sales technique disguised as market research?
A - HSC - SSCE Business Studies - Question 7 - 2019 - Paper 1
Question 7
Which term refers to a sales technique disguised as market research?
A. Sugging
B. Telemarketing
C. Implied conditions
D. Engaging in fair competition
Worked Solution & Example Answer:Which term refers to a sales technique disguised as market research?
A - HSC - SSCE Business Studies - Question 7 - 2019 - Paper 1
Step 1
Identify the Correct Term
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Answer
The correct term that refers to a sales technique disguised as market research is 'Sugging'. Sugging combines the words 'selling' and 'surveying', where companies conduct surveys under the guise of market research to sell products to potential customers.
