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Outline and explain two reasons why consumption may be affected by social class. - AQA - A-Level Sociology - Question 1 - 2021 - Paper 2
Question 1
Outline and explain two reasons why consumption may be affected by social class.
Worked Solution & Example Answer:Outline and explain two reasons why consumption may be affected by social class. - AQA - A-Level Sociology - Question 1 - 2021 - Paper 2
Step 1
1. Conspicuous Consumption of Luxury Goods
Answer
Consumption patterns can be influenced by social class through the phenomenon of conspicuous consumption, where individuals from higher social classes purchase luxury goods to demonstrate status. This desire to showcase wealth can lead to increased spending on brands and items that signify prestige. For example, expensive cars, designer clothing, and exclusive vacations are often sought after by the affluent to reinforce their social standing.
Step 2
2. Limited Resources for Lower Classes
Answer
On the other hand, consumption is also affected by the financial limitations encountered by lower social classes. These individuals may have restricted access to resources, which influences their consumption choices. As a result, they might prioritize essential goods and services, leading to lower expenditures on luxury items. Additionally, this limitation can hinder their ability to engage in leisure activities that are typically associated with higher social classes, such as travel and fine dining.