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Read Item O below and answer the question that follows - AQA - A-Level Sociology - Question 23 - 2017 - Paper 2
Question 23
Read Item O below and answer the question that follows. Item O Globalisation has led to the growth of a consumer society in which people are increasingly defined b... show full transcript
Worked Solution & Example Answer:Read Item O below and answer the question that follows - AQA - A-Level Sociology - Question 23 - 2017 - Paper 2
Step 1
Effect 1: Increased Consumer Choices
Answer
Globalisation has resulted in a significant increase in consumer choices available in the United Kingdom. This shift encourages individuals to identify with particular consumer goods and brands, often leading to the formation of social classes based on purchasing power and lifestyle choices. As people define themselves by their consumption habits, class distinctions become sharper. For instance, those who can afford luxury goods may be seen as part of a higher class, while those with limited choices may feel economically marginalized, thereby affecting their social mobility.
Step 2
Effect 2: Economic Migration and Class Dynamics
Answer
Economic migration, intensified by globalisation, introduces diverse social groups into the United Kingdom. This influx can lead to changes in the class structure as new workers often take lower-wage jobs. While this situation may offer economic opportunities for some, it can also exacerbate class divisions by prioritizing certain groups over others based on economic contributions. This dynamic can create tensions within society, as established classes may view newcomers (often from lower socioeconomic backgrounds) as competition for jobs and resources, thereby affecting social structures and mobility opportunities.