Which three of the following are examples of changes that could be made to the marketing mix of a small business?
Select three answers - Edexcel - GCSE Business - Question 8 - 2018 - Paper 1
Question 8
Which three of the following are examples of changes that could be made to the marketing mix of a small business?
Select three answers.
A. Employing additional mar... show full transcript
Worked Solution & Example Answer:Which three of the following are examples of changes that could be made to the marketing mix of a small business?
Select three answers - Edexcel - GCSE Business - Question 8 - 2018 - Paper 1
Step 1
A. Employing additional marketing staff
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Answer
Employing additional marketing staff can enhance a business's outreach efforts and customer engagement, ensuring that proper attention is given to market segments.
Step 2
C. Offering 'buy one get one free'
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Answer
Offering promotions like 'buy one get one free' can effectively attract customers and encourage increased sales, influencing consumer buying behavior positively.
Step 3
E. Selling the product online
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Answer
Selling products online expands market reach, provides convenience to customers, and can lead to increased sales through digital marketing strategies.
