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Outline one drawback to Tesla of using e-commerce to generate sales. - Edexcel - GCSE Business - Question 4 - 2021 - Paper 1
Question 4
Outline one drawback to Tesla of using e-commerce to generate sales.
Worked Solution & Example Answer:Outline one drawback to Tesla of using e-commerce to generate sales. - Edexcel - GCSE Business - Question 4 - 2021 - Paper 1
Step 1
Customers may be unwilling to make an expensive purchase online
Answer
Customers might feel apprehensive about making a large financial commitment, such as purchasing a $35,000 vehicle, without the opportunity to physically see and inspect the car. This concern may arise due to the potential risk of fraud or misrepresentation associated with online transactions.
Step 2
Desire for a test drive before purchase
Answer
Potential customers often want the chance to take a Tesla car for a test drive before deciding to buy. Without a physical showroom, they might opt to purchase a vehicle from a competitor that allows for this experience, which can hinder Tesla's sales.