2.1.1 Identify the strategies of developing a market represented by A to D - NSC Agricultural Sciences - Question 2 - 2016 - Paper 2
Question 2
2.1.1 Identify the strategies of developing a market represented by A to D.
2.1.2 State TWO factors that the producer should consider when planning the strategy rep... show full transcript
Worked Solution & Example Answer:2.1.1 Identify the strategies of developing a market represented by A to D - NSC Agricultural Sciences - Question 2 - 2016 - Paper 2
Step 1
Identify the strategies of developing a market represented by A to D
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Answer
The strategies represented are:
A - Product
B - Price
C - Place
D - Promotion
Step 2
State TWO factors that the producer should consider when planning the strategy represented by A
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Answer
Quality of the product: Ensuring the product meets customer expectations and standards.
Design of the product: The aesthetics and functionality of the product should appeal to consumers.
Step 3
Name TWO ways in which the producer can implement the strategy represented by D successfully
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Answer
Advertising: Utilizing various media to promote the product effectively.
In-store promotions: Engaging customers through discounts and promotional events at the point of sale.
Step 4
Indicate TWO aspects a producer has to consider when deciding on the strategy represented by B
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Answer
Cost: Understanding the production and market costs to set a competitive price.
Demand: Analyzing consumer purchasing behavior to accurately price the product.