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3.1 Who is the advertiser? 3.2 Discuss ONE verbal and ONE visual technique that the advertiser uses to capture the reader's attention - NSC English FAL - Question 3 - 2017 - Paper 1

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3.1 Who is the advertiser? 3.2 Discuss ONE verbal and ONE visual technique that the advertiser uses to capture the reader's attention. 3.3 Study the following sent... show full transcript

Worked Solution & Example Answer:3.1 Who is the advertiser? 3.2 Discuss ONE verbal and ONE visual technique that the advertiser uses to capture the reader's attention - NSC English FAL - Question 3 - 2017 - Paper 1

Step 1

Who is the advertiser?

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Answer

The advertiser is the Department of Water and Sanitation.

Step 2

Discuss ONE verbal and ONE visual technique that the advertiser uses to capture the reader's attention.

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Answer

The visual technique used is a picture of a petrol gauge, indicating that water levels in South Africa are running low. The verbal technique includes the use of the slogan 'What if it was the last drop?' which conveys the urgency of the water supply situation.

Step 3

Study the following sentence and give a synonym for the underlined word:

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Answer

A suitable synonym for 'annual' is 'yearly'.

Step 4

Rewrite the following sentence by giving the correct form of the word in brackets:

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Answer

South Africa is drier than many other countries.

Step 5

State the part of speech of the underlined word in the following sentence:

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Answer

The part of speech of 'international' in the sentence is an adjective.

Step 6

Why has the advertiser included a toll-free number?

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Answer

The advertiser has included a toll-free number so that people can report water wastage or leaks without incurring any costs, thus encouraging community participation in addressing water issues.

Step 7

Discuss whether statistics are effective in bringing across the message of the advertisement.

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Answer

Statistics are effective in conveying the seriousness of South Africa's water problem as they provide concrete data that can influence public perception. However, they may be ineffective if people do not take the time to understand them. Consequently, the effectiveness depends on how well the statistics are presented alongside the advertisement's message.

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