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3.1 Explain who the target audience of this advertisement is - NSC English FAL - Question 3 - 2024 - Paper 1

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3.1 Explain who the target audience of this advertisement is. 3.2 How does the headline, 'THE SHOW GOES ON. AND ON.' support the message of the advertisement? 3.3 ... show full transcript

Worked Solution & Example Answer:3.1 Explain who the target audience of this advertisement is - NSC English FAL - Question 3 - 2024 - Paper 1

Step 1

Explain who the target audience of this advertisement is.

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Answer

The target audience of this advertisement is people or families who need or use batteries, particularly those looking for reliable and long-lasting battery solutions.

Step 2

How does the headline, 'THE SHOW GOES ON. AND ON.' support the message of the advertisement?

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Answer

The headline suggests that the batteries will last for a very long time, reassuring families that they can enjoy their favorite shows without interruptions.

Step 3

Refer to the words, '20 YEAR SHELF LIFE'. Suggest a reason for the advertiser's use of the number '20' instead of the word 'twenty'.

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Answer

The number '20' stands out and attracts the reader's attention more effectively than the word 'twenty', making it more visually striking in the advertisement.

Step 4

Why does the advertiser include the slogan, 'WORLD'S LONGEST LASTING'?

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Answer

The advertiser includes this slogan to highlight that their batteries are the most durable and reliable option available, persuading the audience to choose their product.

Step 5

Choose the correct answer to complete the following statement. Power you and your family can rely on! The above is an example of a … sentence.

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Answer

A simple.

Step 6

How does the visual of a battery with arms and a smiley face support the message of the advertisement?

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Answer

The visual represents the strength and power of the battery through its arms, while the smiley face conveys a sense of confidence and joy that users and their families will experience when using the product.

Step 7

Do you think the visual of the man and the children is effective in conveying the message of this advertisement? Substantiate your response.

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Answer

Yes, the visual is effective because it shows a family together on the couch, enjoying a show. This emphasizes the message that using Energizer batteries allows families to create joyful moments, suggesting reliability and enjoyment.

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