SECTION C: LANGUAGE
QUESTION 3: ANALYSING AN ADVERTISEMENT
Study the advertisement (TEXT D) below and answer the set questions - NSC English FAL - Question 3 - 2021 - Paper 1
Question 3
SECTION C: LANGUAGE
QUESTION 3: ANALYSING AN ADVERTISEMENT
Study the advertisement (TEXT D) below and answer the set questions.
TEXT D
One Mozzi bite can kill
D... show full transcript
Worked Solution & Example Answer:SECTION C: LANGUAGE
QUESTION 3: ANALYSING AN ADVERTISEMENT
Study the advertisement (TEXT D) below and answer the set questions - NSC English FAL - Question 3 - 2021 - Paper 1
Step 1
3.1 Travellers/Tourists who will be travelling to malaria-infected areas/want to take precautions against malaria.
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Answer
The target audience for this advertisement is primarily travellers and tourists who are planning to visit areas that are known to be infected with malaria. It aims to raise awareness about the risks associated with malaria in these regions and encourages them to take necessary precautions.
Step 2
3.2 annually/yearly
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The advertisement mentions the frequency of reported malaria cases, indicating that these statistics are compiled annually, which emphasizes the ongoing risk of malaria.
Step 3
3.3 The headline indicates that mosquitoes can kill.
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Answer
The headline directly states that 'One Mozzi bite can kill,' highlighting the dangers posed by mosquitoes. This alarming statement effectively communicates the severe consequences of mosquito bites.
Step 4
3.4 'NO PRESCRIPTION REQUIRED'
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Answer
The advertisement emphasizes that preventative measures against malaria can be obtained without a prescription, making it more accessible to the public.
Step 5
3.5 There are visuals of: a ship/boat; a car; an aeroplane; a route/travel path.
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Answer
The advertisement includes various visuals such as a ship or boat, an aeroplane, and different travel routes, which collectively suggest travel and the associated risks of malaria.
Step 6
3.6 To indicate the source of the information used in the body copy of the advertisement./To indicate where the reader could find information about malaria.
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Answer
The advertisement includes a website address where more detailed information about malaria can be found, guiding the reader to additional resources.
Step 7
3.7 Open-ended. Accept a suitable response, e.g., Yes.
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Answer
The slogan of the advertiser (Activo Health) indicates that the company aims to educate consumers about malaria and to provide information that could help prevent the disease, demonstrating a commitment to consumer health.
