Ethical Influences (HSC SSCE Business Studies): Flashcards

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Ethical Influences
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Ethical behaviour

Conduct that goes beyond legal requirements

Materialism

Desire to constantly acquire possessions

Product placement

Inclusion of advertising in entertainment

Puffery

Exaggerated claims no reasonable person would take as factual

Sugging

Selling under the guise of a survey

Cartel

Two or more competing businesses agreeing to act together

Exclusive dealing

One business trades with another & imposes restrictions

Resale price maintenance

Supplier sets the price retailers must sell products at

Ad Standards role

Manages complaint resolution for advertising

Self-regulation

Industry controls its own activities without govt oversight

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