Strategic Role of Operations Management (HSC SSCE Business Studies): Flashcards

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Strategic Role of Operations Management
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Strategic (in business context)

Long-term, broad aims affecting all key business areas

Profit centres

Business areas that directly generate income and profits

Cost centres

Areas that incur costs but don't directly generate revenue

Cost leadership strategy

Having lowest costs or being most price-competitive in market

Product differentiation

Distinguishing goods or services from competitors' offerings

Standardisation

Producing homogeneous or identical products

Cross-docking (Walmart)

Transferring products directly without long-term storage

Cross branding

Strategic alliances that add value through partnerships

Goods vs services: tangibility

Goods are tangible; services are intangible

Operations management dual goals

Maximise revenue and minimise costs

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