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10 cards from this deck
Someone who purchases goods or services from a business
Person or group who uses a product or service
Essential requirements, not just desirable wants
Value customers believe they'll receive from a purchase
Customer comes first; customer is always right
Developing & maintaining positive long-term relationships
Quality goods at attractive prices; value for money
1 July 2018
Low-fat, reduced salt, low-sugar, no additives/preservatives
Fifth-largest bank
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