Technological Developments in Marketing (VCE SSCE Business Management): Flashcards

Electronic communication for online communities & content sharing

Improving webpage appearance & position in organic search results

Using email to promote products & build customer relationships

Help customers find products & assist in purchasing decisions

Examining raw data to find trends, make predictions & conclusions

Bots that gather info about internet content for indexing

Places where businesses interact with customers

People-generated data revealing opinions, emotions & relationships

41%

Reviewing large data amounts to find consistent patterns