Persuasive Strategies and Techniques (VCE SSCE English): Flashcards

Clear viewpoint supported by valid reasons and evidence

Writer's central viewpoint on an issue

Appeal to logic and reason

Appeal to credibility and character

Appeal to emotions

Attack on a person rather than their opinion/reasoning

Creates sense of belonging & shared purpose

Question with implied but unstated answer

Language with strong emotional impact using connotations

Describing issue as two opposing sides, one good, one bad