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C) (i) Explain the term quality assurance as part of Total Quality Management (TQM) - Leaving Cert Business - Question C - 2016
Question C
C) (i) Explain the term quality assurance as part of Total Quality Management (TQM). (ii) Describe the benefits to a business of achieving a recognised quality mark... show full transcript
Worked Solution & Example Answer:C) (i) Explain the term quality assurance as part of Total Quality Management (TQM) - Leaving Cert Business - Question C - 2016
Step 1
Explain the term quality assurance as part of Total Quality Management (TQM).
Answer
Quality assurance (QA) is a systematic approach within Total Quality Management (TQM) that focuses on ensuring the quality of processes and products throughout their lifecycle. It involves establishing detailed systems and protocols to monitor and maintain quality starting from the design phase, continuing through production, and extending to delivery.
The objective is to prevent defects and maintain a desired level of quality, which is achieved by integrating quality checks at every stage. QA emphasizes a proactive stance on quality, rather than merely inspecting finished products, thus fostering a culture of continuous improvement where every employee is responsible for quality control.
Step 2
Describe the benefits to a business of achieving a recognised quality mark standard.
Answer
Achieving a recognised quality mark standard offers several advantages to a business:
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Marketing Edge: Quality symbols, such as the Q mark, serve as effective marketing tools, enhancing the company’s reputation and helping to attract customers who prioritize quality.
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Market Access: With recognized quality marks, a business may expand its market reach, including international markets, which can significantly increase sales opportunities.
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Premium Pricing: Businesses with a high-level quality standard may charge higher prices for their products due to the perceived added value of their quality assurance, leading to increased profit margins.
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Cost Savings: By adhering to quality standards, companies can reduce waste and minimize costs related to product recalls or defects, thereby improving overall efficiency.
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Competitive Advantage: Quality marks can set a business apart from competitors, making it a preferred choice among customers.
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Employee Motivation: Recognizing and working towards quality standards can improve job satisfaction among employees, leading to higher motivation and morale within the workforce.