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Question 1
Show, by means of a labelled diagram, the market demand and supply curves for games consoles e.g. Xbox, PlayStation, Nintendo DS. Identify and explain the market equ... show full transcript
Step 1
Answer
To illustrate the market demand and supply for games consoles like Xbox, PlayStation, and Nintendo DS, we draw a supply and demand graph. The vertical axis represents price, while the horizontal axis represents quantity. The demand curve (D) slopes downwards, indicating that as price decreases, demand increases. In contrast, the supply curve (S) slopes upwards, signifying that as price increases, quantity supplied increases. The point where the two curves intersect is the market equilibrium (E), indicating the equilibrium price (PE) and quantity (QE) for games consoles.
Step 2
Answer
In this scenario, the demand curve will shift to the right to D2, as the reduction in price for computer games makes gaming more appealing, thereby increasing demand for consoles. This results in a new equilibrium price (P2) and a higher quantity (Q2) sold.
Step 3
Answer
With a quota, the supply curve will shift to the left to S2, limiting the number of consoles available. This leads to a higher price (P2) and lower equilibrium quantity (Q2), as less supply causes increased competition among consumers for the available consoles.
Step 4
Answer
The introduction of a tax on income will likely decrease consumers' disposable income, leading to a leftward shift in the demand curve to D3. This results in a lower equilibrium price (P2) and quantity (Q2), as consumers may choose to reduce spending on non-essential items such as gaming consoles.
Step 5
Answer
Income elasticity of demand (YED) measures the responsiveness of the quantity demanded of a good to changes in consumers' income. A positive YED indicates a normal good, while a negative YED indicates an inferior good. Price elasticity of demand (PED), on the other hand, measures how the quantity demanded of a good responds to changes in its price. A PED greater than 1 indicates elastic demand, while a PED less than 1 signifies inelastic demand.
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Step 9
Answer
If income decreases by 8%, the change in sales can be calculated using:
Sales Change (%) = Income Elasticity x Income Change (%)
Thus, Sales Change (%) = 2.5 x (-8) = -20%
Therefore, expected sales will decrease by 20% of 100,000 units:
Expected Sales = 100,000 - (0.20 x 100,000) = 80,000 units.
Sales in 2009 will equal 80,000 units.
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