Graphology (AQA A-Level English Language): Flashcards
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Practise the cards
10 cards from this deck
Graphology
Graphology
Study of how language appears visually on page or screen
Font size measurement unit
Font size measurement unit
Points (72 points = 1 inch)
Grapheme
Grapheme
Fundamental unit of written language (letters, numbers, marks)
Semiotics
Semiotics
Study of how we read and interpret signs
Handwritten text effect
Handwritten text effect
Creates personal, informal tone; suggests authenticity/intimacy
Upper case extended use
Upper case extended use
May be interpreted as shouting; conveys emphasis/formality
Bold text purpose
Bold text purpose
Creates emphasis and draws attention to key information
White space function
White space function
Prevents clutter, improves readability, lets content breathe
Visual info retention after 3 days
Visual info retention after 3 days
65% vs 10% for written info
Bullet points vs numbered lists
Bullet points vs numbered lists
Bullets=equal importance; Numbers=sequence/priority/hierarchy
