How Does Change Spread? (AQA A-Level English Language): Flashcards

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How Does Change Spread?
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Two main mechanisms of language spread

Geographical diffusion & hierarchical diffusion

Geographical diffusion pattern

Spreads outward from central point, wave-like pattern

Hierarchical diffusion pattern

Top-down from large cities → smaller towns → rural areas

Role of social networks in language spread

Vital - act as channels for linguistic innovations to travel

Digital age impact on language change

Transformed speed & scale - changes spread in days not years

Media's role in language spread

Powerful vehicle introducing & circulating innovations

Multiplier effect in language change

Media exposure gives linguistic styles legitimacy & visibility

Socio-cultural factors driving language change

Global mobility, trade, immigration, multicultural societies

Youth culture's role in language change

Linguistic innovators & early adopters of language change

Direction of youth language innovation spread

Upwards to older generations (slower than initial adoption)

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