Global Competitiveness (Edexcel A-Level Business): Quizzes

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Global competitiveness
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Which advantage do MNCs gain by operating globally that domestic-only firms cannot access?

Risk diversification across multiple markets

What happens to a firm's exports when its currency depreciates?

Exports become cheaper for foreign buyers

What is the main disadvantage for exporters when their home currency appreciates?

Exports become more expensive for customers

A £100 component cost 12,800 yen in 2011 (£1=128 yen). What did it cost in 2015 at £1=184 yen?

18,400 yen

British exports generally have price inelastic demand. What does this mean for currency changes?

Small volume changes from price changes

What is economic risk for international firms?

Future cash flows change from rate moves

Which firms use a cost leadership strategy?

Aldi, Lidl, and easyJet

What does a differentiation strategy require to remain competitive long-term?

Brand recognition or IP protection

How do fixed contracts help firms manage exchange rate uncertainty?

Lock prices 12-18 months ahead

What limits Castle Precision Engineering's growth despite exporting one-third of production?

Skilled worker and engineer shortages

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