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13 cards from this deck
Inform, advise, argue, persuade, entertain
What am I trying to achieve with this piece?
Attitude or feeling conveyed through writing
How you use language
Level of formality in language choices
Objective, authoritative tone with formal register
Rhetorical questions & inclusive pronouns (you, we)
Start in middle of action
Complex sentences, figurative language, unusual vocab
Structure must serve purpose, not work against it
Build gradually, save strongest points for max impact
State opinion, use evidence, address counter-args, emotive lang
Prioritise 1 main purpose, use others as supporting elements
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