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12 questions from this quiz
To help readers make decisions/solve issues
Advice texts help make informed decisions
Clear and calm
It builds trust & makes readers receptive
Second person pronouns like 'you'
Creates connection & makes advice relevant
Match the audience's subject knowledge
Legal advice from a solicitor
Advice columns in magazines
To engage readers & address concerns
Readers need to believe expertise/intent
In a clear and direct approach
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