Methods of Expansion: Organic Growth (Leaving Cert Business): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
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Practise the questions
10 questions from this quiz
What does organic growth represent in business?
What does organic growth represent in business?
Expansion using internal resources
Which is a promotional strategy to increase sales of existing products?
Which is a promotional strategy to increase sales of existing products?
Loyalty programmes to retain customers
What must businesses do to succeed in international markets?
What must businesses do to succeed in international markets?
Adapt marketing mix to local cultures
In licensing, who bears the cost and risk of production?
In licensing, who bears the cost and risk of production?
The licensee
What do franchisees receive from franchisors?
What do franchisees receive from franchisors?
Training programmes & operational manuals
How does new product development enable organic growth?
How does new product development enable organic growth?
Diversifies revenue streams
What strategy reduces risk when developing new products?
What strategy reduces risk when developing new products?
Prototype testing with target customers
What control benefit does organic growth provide?
What control benefit does organic growth provide?
Business controls pace & direction
What financial advantage does organic growth typically offer?
What financial advantage does organic growth typically offer?
Lower upfront investment than acquisitions
How does franchising differ from licensing?
How does franchising differ from licensing?
Franchising includes entire business concept