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15 cards from this deck
Express opinions, respond to articles, highlight issues
Sir/Madam,
State reason for letter immediately
3 paragraphs (1 to 1.5 pages)
Facts, evidence, or personal experiences
Summarise points, restate importance, suggest actions
Topic
Audience
Genre
Style
Engage reader and provoke thought
Elicits feelings (admiration, excitement, passion)
Facts, statistics, and logical arguments
Writer's authority and trustworthiness
Repetition of word/phrase at start of successive clauses
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