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10 cards from this deck
Responsible business for people, communities & environment
Financial/non-financial contributions for social development
Doing business responsibly every day
Giving back to the community
CSR is overall approach; CSI is specific investment
Health, Education, Sport, Youth development, Environment
Government, Businesses, NGOs, Local communities, Tourists
Creates & enforces laws/policies for responsible tourism
Long-term, continuous effort in daily operations
Positive brand, customer loyalty, staff motivation, profitability
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