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10 cards from this deck
Mission, ethics, external env, competition, resources, stakeholders
Fundamental purpose and reason for existing
Moral principles that guide behaviour and decision-making
Better prices, working conditions, and terms
Factors outside the business affecting its operations
Being first to enter market, launch product, or adopt technology
Production capacity, workforce skills, financial resources
Individual/group with interest in business activities
Job security, good working conditions, and fair pay
Analyse and manage stakeholder relationships effectively
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