PageRank Algorithm (OCR A-Level Computer Science): Flashcards
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13 cards from this deck
PageRank definition
PageRank definition
Algorithm evaluating web page importance based on quality & quantity of links
PageRank developers
PageRank developers
Larry Page and Sergey Brin
Link representation in PageRank
Link representation in PageRank
A 'vote' for the linked page
Links that carry more weight
Links that carry more weight
Links from highly ranked pages
Link equity
Link equity
Authority distributed among linked pages
What PageRank assigns to pages
What PageRank assigns to pages
Numerical weight representing importance
Top search result factors
Top search result factors
High PageRank and relevant keywords
Search efficiency benefit
Search efficiency benefit
Results delivered in milliseconds
Type of pages PageRank promotes
Type of pages PageRank promotes
Authoritative and well-linked pages
PageRank scalability benefit
PageRank scalability benefit
Can search billions of pages quickly
Link farms
Link farms
Fake links to artificially increase ranking
PageRank bias toward older content
PageRank bias toward older content
Older pages likely have more links
Keyword reliance limitation
Keyword reliance limitation
Low-quality, keyword-stuffed pages may appear in results
