See what we can offer to your school
"SimpleStudy just makes sense...”
Get the best plan for your school
13 cards from this deck
Classical + operant conditioning (Mowrer 1947)
Acquiring phobias through association
Maintaining phobias through negative reinforcement
Created phobia in Little Albert via classical conditioning
White rat (associated with loud noise)
White rat
Loud noise
White rat (after conditioning)
Fear (after conditioning)
CR to stimuli similar to CS
Avoidance behaviours are negatively reinforced
Helps people unlearn phobias
Prevents avoidance, stops negative reinforcement
Select your subjects, and get access to A+ resources today.