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12 cards from this deck
Specific context from the case study provided
Analyse must use specific case study context; discuss can use general knowledge
Define the key business term in the question
The specific business in the case study
Balanced analysis with multiple perspectives
Writing answers that could apply to any business
Linking to case study context (limits marks)
One-sided analysis - need critical thinking
Insufficient use of case study details
Key points from case study for analysis
Use appropriate business vocabulary accurately
Practise applying concepts to various case studies
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