Technology and business (Edexcel GCSE Business): Flashcards

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Technology and business
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Technology's role in modern business

Powerful catalyst for change

Why businesses invest in new technology

To gain a competitive edge over competitors

Risk if businesses don't adapt to tech quickly

Lose competitive position in the market

What e-commerce platforms enable

Sell products/services online beyond physical location

Purpose of social media for business

Marketing, customer engagement, and brand building

Benefit of electronic payment systems

Improve cash flow management

Effect of digital communication tools

Improve efficiency and reduce communication costs

Technology's double-edged nature

Creates opportunities but requires substantial investment

Initial cost of technology investment

Substantial upfront investment

Long-term impact of tech on operational costs

Improves efficiency and reduces ongoing costs

Effect of latest tech in products on sales

Increases customer demand and boosts sales figures

How technology affects production costs

Can lower production costs

How social media affects promotion

Makes it more accessible and cost-effective

E-commerce advantage for customers

Can purchase anytime from anywhere

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