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13 cards from this deck
Product, Price, Promotion, Place
All 4 Ps work together supporting & enhancing each other
High-quality, prestigious timepieces with superior craftsmanship
Incorporating new trends and technology into features
Monitor competitors' pricing & adjust to remain competitive
Launch fresh advertising to generate renewed interest
Free returns for online purchases
Requires continuous innovation to meet consumer expectations
Internet makes price comparison easy, forcing competitiveness
Shift from traditional to digital communication channels
Online selling revolutionised distribution strategies
Balance between online convenience & physical store experience
Increased accessibility → greater awareness → higher sales
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