The interdependent nature of business (OCR GCSE Business): Flashcards

Operations, finance, marketing, HR

Production abilities affect marketing strategies

Financial resources needed to fund marketing campaigns

Possibility of financial loss or negative outcomes

Potential for financial gain, market expansion, or +ve outcomes

High dev & marketing costs with no guarantee of success

Potential for high sales & market share

Unknown market conditions & high initial investment

Access to new customers & increased revenue

Income & expenses to determine profitability

Liquidity of the business

Returns generated on investments

Sales volume needed to cover all costs

Better productivity & lower turnover

Improve brand reputation & comply with regulations