Music in Advertising (Junior Cert Music): Flashcards
📚Flashcards
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Practise the cards
15 cards from this deck
Definition of a jingle
Definition of a jingle
Short, catchy tune used in ads to promote a product or brand
How music makes ads memorable
How music makes ads memorable
Jingles & strong musical themes help people remember the ad
Effect of fast tempo in ads
Effect of fast tempo in ads
Creates excitement and energy
Effect of slow tempo in ads
Effect of slow tempo in ads
Creates a calm or emotional feel
Piano used in ads for
Piano used in ads for
Emotion
Drums used in ads for
Drums used in ads for
Energy
Effect of major keys in ads
Effect of major keys in ads
Sound happy and positive
Effect of minor keys in ads
Effect of minor keys in ads
Create sadness or mystery
Why simple melodies work in ads
Why simple melodies work in ads
They stick in people's minds
Effect of loud music in ads
Effect of loud music in ads
Grabs attention
Key features of a good jingle
Key features of a good jingle
Easy to sing, simple lyrics mentioning brand, sticks in heads
McDonald's famous jingle
McDonald's famous jingle
I'm Lovin' It
Kit-Kat jingle
Kit-Kat jingle
Have a Break, Have a Kit-Kat
Song in John Lewis 2018 Christmas ad
Song in John Lewis 2018 Christmas ad
Your Song by Elton John
Key lyric in John Lewis ad
Key lyric in John Lewis ad
My gift is my song, and this one's for you