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10 cards from this deck
Internal business environment
Consumers, suppliers, intermediaries, competitors
Group of customers that a business serves
Gathering info about customers' needs and preferences
Materials that have not been processed
Struggle to find suppliers with right quality, quantity, price
Businesses that distribute & sell goods from other businesses
Businesses that sell similar or identical goods & services
Joint ventures between two or more businesses
Customers, labour, suppliers, locations, capital, talent
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