Designing a Research Instrument to Assess Needs and Desires (Grade 10 NSC Matric Business Studies): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
ShowHide
Practise the questions
10 questions from this quiz
What is the main purpose of a research instrument in business?
What is the main purpose of a research instrument in business?
To collect info about customer needs/wants
What is a respondent in research?
What is a respondent in research?
People who answer questions in research
Which of these is NOT listed as a type of research instrument?
Which of these is NOT listed as a type of research instrument?
Social media posts
What is the main advantage of surveys as a research method?
What is the main advantage of surveys as a research method?
They collect info from many people at once
What is a structured interview?
What is a structured interview?
A formal interview with fixed questions
A good questionnaire should be:
A good questionnaire should be:
Short and not take too much time
What does 'valid' mean for a research instrument?
What does 'valid' mean for a research instrument?
It collects exactly the planned data
What makes a research instrument reliable?
What makes a research instrument reliable?
Same person gives similar answers if repeated
What is an advantage of closed-ended questions?
What is an advantage of closed-ended questions?
Simple to analyse statistically
Where should open-ended questions be placed in surveys?
Where should open-ended questions be placed in surveys?
At the end of surveys