Critical Language Awareness (Grade 10 NSC Matric English FAL): Quizzes

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Critical Language Awareness
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What does critical language awareness mean?

Analysing & questioning messages

What does emotive language target instead of providing facts?

Your feelings and emotions

Which emotion does 'Don't miss out on this once-in-a-lifetime opportunity!' create?

Urgency and fear of missing out

What is a stereotype?

A simplified misleading belief about a group

What do stereotypes reinforce and create?

Social bias & unfair generalisations

What is the difference between prejudice and bias?

Prejudice is unfair opinions; bias favours one side

How do lies and deception work in advertisements?

They exaggerate or hide the truth

What is the purpose of association in advertising?

To link product to something people desire

Which question helps identify bias: 'Whose voice is...'?

...missing?

How should you support answers about critical language awareness in exams?

Use specific examples & quote exact words

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