Critical Language Awareness (Grade 11 NSC Matric English HL): Flashcards
📚Flashcards
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Practise the cards
10 cards from this deck
Critical language awareness definition
Critical language awareness definition
Ability to look beyond surface & question what you read/view/hear
Emotive language definition
Emotive language definition
Words/images w/ emotional weight targeting feelings not logic
6 emotions targeted by emotive language
6 emotions targeted by emotive language
Excitement, fear, love, anger, pride, guilt
Stereotype definition
Stereotype definition
Oversimplified & misleading belief about a person or group
Prejudice definition
Prejudice definition
Unfair opinions without evidence or personal experience
Bias definition
Bias definition
Info presented to favour one side or viewpoint
Deception in messaging
Deception in messaging
Exaggerating or hiding truth to create false expectations
Association technique definition
Association technique definition
Connecting product/idea to something already liked/admired
4 ways association works
4 ways association works
Visuals, music, celebrities, emotional themes
Critical language awareness empowers you to
Critical language awareness empowers you to
Make informed, independent judgements & recognise manipulation