Marketing South Africa as a Tourist Destination (Grade 12 NSC Matric Tourism): Quizzes
📚Quizzes
Practise the questions
10 questions from this quiz
ShowHide
Practise the questions
10 questions from this quiz
What are the two primary objectives of marketing South Africa internationally?
What are the two primary objectives of marketing South Africa internationally?
Increase arrivals & build awareness
How many core business functions does South African Tourism (SAT) have?
How many core business functions does South African Tourism (SAT) have?
Three core functions
In which month is the International Tourism Exchange (ITB) in Berlin held annually?
In which month is the International Tourism Exchange (ITB) in Berlin held annually?
March
How many total visitors does ITB Berlin attract annually?
How many total visitors does ITB Berlin attract annually?
170,000+ visitors
Where and when is the World Travel Market held annually?
Where and when is the World Travel Market held annually?
London in November
When was Tourism Marketing Levy South Africa (TOMSA) established?
When was Tourism Marketing Levy South Africa (TOMSA) established?
1998
What percentage levy does TOMSA collect on each confirmed booking?
What percentage levy does TOMSA collect on each confirmed booking?
1% of each confirmed booking
What is the tagline featured on South Africa's tourism brand logo?
What is the tagline featured on South Africa's tourism brand logo?
Inspiring new ways
When does Tourism Indaba take place and how long does it last?
When does Tourism Indaba take place and how long does it last?
Mid-May for four days
In which two provinces does the Getaway Show take place annually?
In which two provinces does the Getaway Show take place annually?
Western Cape and Gauteng