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10 cards from this deck
Growth from within using own resources & capabilities
Through reinvested profits
Financed using profits earned, not large debts or risky mergers
Slower and more gradual
When further growth causes loss of money, not efficiency gains
Demand rises but buying materials reduces working capital
Phases of growth, each followed by a crisis to resolve
Red tape crisis (too many procedures decrease efficiency)
Agreement to use established business's idea, name & reputation
Poor franchisee standards damage entire brand reputation
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