Understanding Markets and Consumers (AQA A-Level Business): Quizzes

📚Quizzes
Price and Income Elasticity of Demand Data
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What does elasticity measure in business?

How sensitive demand is to price or income

What PED value indicates elastic demand?

Greater than 1

What does elastic demand (PED > 1) mean?

% change in demand > % change in price

Which products typically have inelastic demand?

Bread, fuel, and salt

Why are cars and TVs elastic products?

Non-essential; customers can delay buying

How do luxury goods respond to income rises?

Demand increases significantly

How do necessities respond to income changes?

Demand changes very little

What happens to revenue if price rises for elastic products?

Total revenue falls

What happens to revenue if price rises for inelastic products?

Total revenue rises

What other factors affect demand besides elasticity?

Brand loyalty and competitor actions

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