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12 cards from this deck
How we learn gender roles by watching & copying others
Albert Bandura
Learned from people around us, not innate
Observing and imitating role models
Parents, siblings, teachers, TV characters
Learning from seeing others rewarded/praised for behaviour
Girl sees another praised for dolls, decides to play w/ dolls
Four steps
Attention - pay attention to others' behaviour
Retention - remember what we've seen
Reproduction - be able to do the behaviour
Motivation - want to copy the behaviour
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