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13 cards from this deck
Moral standards & principles shaping business behaviour
Groups affected by or interested in business operations
Ethical choices cost more initially but bring long-term value
Fair wages, ethical suppliers, eco-processes cost more
Customer trust, loyalty, motivation, reputation, sales
Orgs that persuade businesses to change operations
Campaigns, media work, lobbying governments
Boycotts, social media campaigns, partnerships
Sustainable resources, safe products, fair trade
Fair prices to suppliers, living wages, transparency
Accurate & truthful advertising, honest info
Local sourcing, local suppliers, shorter supply chains
Fair treatment, good conditions, skills development
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