Key Partners (Leaving Cert Business): Flashcards
📚Flashcards
Practise the cards
10 cards from this deck
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Practise the cards
10 cards from this deck
Key partners
Key partners
External relationships that add value for customers
Strategic alliance
Strategic alliance
Independent firms cooperate while keeping separate identities
Strategic alliance firms' legal status
Strategic alliance firms' legal status
Maintain separate legal identities
Co-opetition
Co-opetition
Competing firms work together on specific projects
Samsung-Apple co-opetition example
Samsung-Apple co-opetition example
Samsung supplies Apple with OLED screens for iPhones
Joint venture
Joint venture
Firms share resources to achieve goal, create new legal entity
Joint venture legal structure
Joint venture legal structure
Creates a new legal entity
Joint venture ownership model
Joint venture ownership model
Shared ownership, risks, and returns among partners
3 benefits of key partnerships
3 benefits of key partnerships
Access expertise, reduce costs, minimise risks
3 challenges of partnerships
3 challenges of partnerships
Coordination costs, conflicts, loss of control