Foreign Market Share (Grade 12 NSC Matric Tourism): Flashcards
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Inbound tourists
Inbound tourists
Visitors who travel to SA from other countries
Foreign market share
Foreign market share
% of SA's inbound tourism each source country represents
Two factors in foreign market share
Two factors in foreign market share
Number of tourists and money they spend
Land markets definition
Land markets definition
Countries where 60%+ visitors arrive by land transport
Air markets definition
Air markets definition
Countries where 60%+ visitors arrive by air
Examples of SA's land markets
Examples of SA's land markets
Botswana, Lesotho, Mozambique, Zimbabwe, Namibia, Zambia
Arrival statistics
Arrival statistics
Official numbers showing how many int'l tourists visit SA
Source markets
Source markets
Main countries/regions from which tourists originate
Established source market for SA
Established source market for SA
Europe
Emerging source markets for SA
Emerging source markets for SA
India and China