Price and Income Elasticity of Demand Data (AQA A-Level Business): Flashcards

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Price and Income Elasticity of Demand Data
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Elasticity definition

Measures how sensitive demand is to price/income changes

PED definition

How much quantity demanded responds to price change

Elastic demand PED value

PED > 1 (demand very responsive to price changes)

Inelastic demand PED value

PED < 1 (demand not very responsive to price changes)

Examples of inelastic products

Bread, fuel, salt (necessities)

YED definition

How quantity demanded responds to income changes

Price rise + elastic demand effect on revenue

Revenue falls (customers buy much less)

Price rise + inelastic demand effect on revenue

Revenue rises (customers still buy almost as much)

Why necessities are inelastic

People need them regardless of price; few substitutes

Income elastic products

Luxury goods (demand rises significantly with income)

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