Types of Data (AQA A-Level Psychology): Flashcards

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Types of Data
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Qualitative data

Info in word form, not numerical values

Quantitative data

Numerical data that can be counted & analysed statistically

Primary data

Original info collected directly by researcher

Secondary data

Info previously collected by others

Meta-analysis

Combines findings from multiple studies on same topic

Effect size

Statistical measure of relationship strength across studies

Strength of qualitative data

Detailed, comprehensive insights into experiences

Limitation of qualitative data

Subjective interpretation may introduce researcher bias

Strength of quantitative data

Enables statistical analysis & objective comparisons

Limitation of quantitative data

Limited depth, oversimplifies complex phenomena

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