Observational Design (OCR A-Level Psychology): Flashcards

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Observational Design
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Naturalistic observation definition

Observation in setting where target behaviour naturally occurs - all aspects of environment free to vary

Naturalistic observation advantage

High external validity - applies to everyday life

Controlled observation definition

Some control over variables & extraneous variables

Covert observation definition

Participants unaware they're observed, done in secret

Covert observation advantage

Removes participant reactivity, increases validity

Overt observation definition

Participants aware they're observed & gave informed consent

Participant observation definition

Researcher becomes part of group being studied

Non-participant observation definition

Researcher remains separate from those being studied

General limitation of all observations

Not possible to establish cause and effect

Structured observation data type

Numerical (quantitative) data

Unstructured observation data type

Qualitative data, rich in detail

Behavioural categories must be...

Clear, unambiguous, observable, measurable, exclusive & not overlap

When is event sampling useful?

When target behaviour happens infrequently

Time sampling definition

Recording behaviour within pre-established timeframe

Time sampling disadvantage

Behaviour sampled may be unrepresentative

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