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13 cards from this deck
A sophisticated form of comparison
To make arguments more persuasive & easier to understand
Unfamiliar/complex ideas to something readers already know
Compare one concept to another with similar characteristics
Make them concrete and tangible
Simplify it
In non-fiction texts with persuasive purpose
Translate complex concepts into everyday terms
Connect abstract problems to familiar, relatable situations
Vivid comparisons stick better than dry facts alone
Readers grasp complex concepts more quickly
Vivid analogies are much more memorable
Familiar, everyday experiences readers can relate to
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