Key Activities (Leaving Cert Business): Quizzes

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Key Activities
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What are key activities in business?

Essential functions to meet goals & value

What are the four main types of key activities?

R&D, Production, Marketing, Sales/Service

What is the R&D department's vital role?

Innovation & product improvement

What quality responsibility does R&D have?

Conduct quality checks & audits

What does the Production department transform?

Raw materials into finished products

What does Production quality control do?

Controls deviations from standards

What is Marketing's primary focus?

Creating awareness & demand

What does Marketing research analyze?

Competitors & market trends

How much more does acquiring a new customer cost vs retaining one?

5-25 times more

What creates business success according to key activities?

All four activities working together

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